While the other owners of Indian Premier League teams are gearing up to pick up players in an auction some time this month, Emerging Media and Lachlan Murdoch, the combine which has bagged the Jaipur team, has firmed up its marketing and promotion plans.
The auctions are slated sometime in February, though the exact date is yet to be announced. Expectations are that stars like Sachin Tendulkar, Sourav Ganguly, Rahul Dravid and Yuvraj Singh will rake in close to Rs 2 crore to Rs 3 crore in just one season of 59 match-days.
If it were a corporate entity, the Board of Control for Cricket in India would have been among the country's top 170 companies in terms of revenues (2007) -- much larger than Zee Entertainment (Rs 1,515.88 crore) for which promoter Subhash Chandra is waging a bitter battle against the official cricket board to develop 20-20 cricket in India.
It is learnt from sources that the two companies today paid Rs 20 crore as guarantee deposit to the Board of Control for Cricket in India (BCCI).
The likes of SRK, Nirula and Mallya are in the race to own an IPL team for the upcoming Twenty20 series.
Sony TV has locked horns with production house Endemol over airing of Big Boss sequels. Sony maintains that it has the first refusal rights, as per the agreement between the two.
Real estate major DLF, Mukesh Ambani-promoted Reliance Industries, cinema production and distribution company Eros International, Reliance Anil Dhirubhai Ambani Group and Videocon Industries are believed to be readying to bid for team ownership rights in the Indian Premier League.
